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Susan Katz Aser: Woman Entrepreneur

Entrepreneurs start companies when they see a need in the marketplace that they can fill, whether it is creating a new product or service or targeting an underserved segment of the market. Some may argue that women entrepreneurs are more adept than their male counterparts at seeing gaps in the market and seizing the opportunity. Women entrepreneurs are agile, innovative problem-solvers, meeting corporations’ needs quickly, adapting to marketplace changes and providing deep value.Continue reading

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